Properly Marketing Safety
‘Selling’ health and safety seems to be a perpetual challenge for professionals. Why? Because we have a selling problem. To us, the benefits of better health and safety may be obvious – but it may not be to others.
This workshop takes key concepts of sales and marketing and applies them to the health and safety field. Whether you’re ‘selling’ to workers, senior managers or others in your supply chain, this workshop will help you in having more impactful safety conversations.
In this workshop we will
- Dig into the must-know ‘marketing 101’ concepts
- Join the dots between everyday marketing we engage with, and health and safety
- Imagine what marketing success looks like, for you
- Enable each participant to co-create a marketing plan & have the capability to implement it now